Great designers seldom make great advertising men, because they get overcome by the beauty of the picture - and forget that merchandise must be sold.
This quote highlights the importance of understanding the commercial aspect of advertising. Great designers, who are often focused on the creative aspects of their work, may overlook the need to sell the product. The quote emphasizes the need for a balance between artistic vision and commercial goals.
The quote emphasizes the importance of considering the commercial aspect of advertising, even for those who are primarily focused on the creative aspects of their work.
The quote is likely from the early 20th century, when advertising was becoming a more prominent force in the marketing world. The quote may have been written in response to the growing importance of advertising in the consumer economy.
James Randolph Adams was an American advertising executive and writer. He was known for his insightful and humorous writings on the advertising industry.
This quote can be applied to any creative field where the product or service needs to be sold. It emphasizes the importance of considering the commercial aspect of one's work, even if one is primarily focused on the creative aspects.